Charm school for sharks? Not exactly....In the take-no-prisoners world of foreign exchange dealing,
asking traders to look inside themselves and confront their inner demons may
seem a forlorn endeavor. Yet some banks
are turning to performance coaches to give their traders an edge in the battle
to make money in the $4.5 trillion dollar a day FX market.
But while some dismiss techniques to develop a
"clear-headed space" in which to trade as touchy-feely gimmickry,
many are keen to embrace any tactic to outwit other market participants,
whether human or machine.
"I talk about performance enhancement rather than
psychology. It makes it a bit more approachable for guys who have still got a
bit too much testosterone and ego," said trader performance coach Steve
Ward. With trading margins squeezed and
banks cutting jobs, former physical education teacher and sports performance
coach Ward had expected business to dry up.
In fact, the last year has been one of his busiest ever….