Tuesday, December 4, 2012

Facebook's New Plan to Grow Revenue




Facebook has a new plan to grow its user base—and mobile revenue—by expanding the reach of its mobile messenger app. Starting Tuesday, according to CNBC, anyone with a mobile phone can sign up for Facebook Messenger, using just a name and phone number.

With Facebook's growth in developed markets slowing as it nears market saturation, this streamlined sign-up process aims to draw users in countries where email or computer access is harder to come by.

"People will message more on Facebook as a result of this feature," said Facebook's director of product Peter Deng. "Over time we are building a large ecosystem, and there are ways for us to bring value to a lot of different parties in this ecosystem…."

From his mouth to God’s Ear: http://www.cnbc.com/id/100272318

No comments:

Post a Comment