From the WSJ: Leading U.S. retailers expect a 3.7% increase
in holiday same-store sales, according to a new survey by BDO USA.
“While we haven’t returned to pre-recession levels of
optimism, retailers are gearing up for what looks to be a promising holiday
season,” said Doug Hart, partner in the retail and consumer product practice at
BDO. “Still, consumers have more choices than ever, and retailers are looking
to avoid showrooming by curating a mix of exclusive and top-selling products to
get consumers in their door or on their site.”
BDO said despite uncertainty about how the presidential
election will affect the economy and consumer spending, the expected increase
marks the survey’s most optimistic forecast since 2007, when marketing heads
projected a 5% increase in same-store sales…..
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