Wednesday, August 24, 2011

A Startup Launched Today That Could Change How You Read Books Forever

Earlier this summer, we attended a party for a stealth startup that Peter Thiel backed.

Today, we can finally announce what the startup is, and why we're bullish on it.
Booktracks is a startup that could transform your reading experience forever. Like movies have soundtracks, now books can have soundtracks.

"It's difficult to imagine a movie with no soundtrack. Yet, until today, the technology did not exist to synchronize music and sound within an e-book," Paul Cameron, Booktrack's co-founder and CEO says.

"Tens of millions of commuters around the world listen to a playlist that's disconnected from what they're reading—perhaps a sad song with an upbeat story. Now they can replicate a movie-like sound experience and fundamentally transform their reading experience…."

Read more: http://www.businessinsider.com/booktracks-2011-8#ixzz1W1MUmsjB

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